Project Pageantry Academy

Prepare. Compete. Win.

A live online clinic series featuring expert guests who will share their knowledge and help you become more prepared, more confident, and more competitive — no matter where you compete.

Join the 2027 Clinic Series!

The 2027 Speaker Lineup

  • Photo of a girl in a cowboy hat

    Kylee (Whiting) Mayer

    2020-21 NHSRA Queen & current Marketing Director & VIP Relationships at Kryptek Outdoor Group

    January 2027 - Personal Brand & Social Media

  • Photo of founders of Art of Aperture

    Mara and Noah

    Owners of Art of Aperature

    February 2027 - Photogenics

  • Adrianne Schaunaman

    Miss Rodeo South Dakota 2022, 1st Runner-Up at Miss Rodeo America 2023, & owner of Mentoring Matters

    March 2027 - Appearance

  • Nicole (Jordan) Bauer & Danielle Jordan Yanskey

    April 2027 - The Queen and Queen Mom Dynamic

  • photo of courtney marshall, rodeo queen

    Courtney Marshall

    Miss Caldwell Night Rodeo 2027, personality category winner Miss Rodeo Idaho 2027, & high school agricuture and FFA teacher

    May 2027 - Impromptu Questions

  • Alexis (Bennett) Nybroten

    Owner of Project Pageantry

    June 2027 - Speech

  • Debra Fox

    Board member and facilitator at The Foundation for Western Professionals and former owner of First Modeling and Queens and Jeans

    July 2027 - Modeling

  • Sarah Kelsey

    Owner of Rhinestone Lipgloss

    August - Sponsorships

  • photo of a bronc rider

    TBD

    September 2027 - Rodeo Knowledge

  • photo of a girl riding a horse

    TBD

    October 2027 - Horsemanship

  • photo of a girl curling her hair

    TBD

    November 2027 - Hair & Makeup

  • TBD

    December 2027 - Wardrobe on a Budget

Upcoming Sessions

  • Mind Over Matter

    Saturday, December 12, 2026, 11 AM CT

    We've all those moments where we get on stage or in the arena where our nerves get the best of us, or we black out, and all of our practice seems to go out the window. This session is for these moments.

    We'll cover:
    - How to manage the pressure so your horse can give you their best run
    - How to put in the work that NEEDS to happen, even if it's not very pretty, to make sure the contest run is the best it can be
    - How to reframe competition as a growth experience

    SPEAKER

    Gil Friedman, owner and performance coach at Mental Athletics

    Register

  • Be Your Brand

    Saturday, January 9, 2027, at 11 AM CT

    Your reign comes with a responsibility, and how you use it matters.

    In this session, you’ll learn:

    - How to define your personal brand and align it with your title and values

    - How to use your social platform to promote rodeo, the Western lifestyle, and agriculture

    - How to turn your reign into real-world skills

    Bio: Kylee (Whiting) Mayer was the 2021–22 NHSRA Queen, 2021 IHSRA Queen, and 2019 Miss Teen Rodeo Idaho. She is now the Marketing Director & VIP Relationships at Kryptek Outdoor Group.

    Register here

  • Rodeo Queen 101

    Saturday, January 16, 2027, 11 AM CT

    Have you ever wondered what it takes to be a rodeo queen? Have you or your daughter wanted to compete but aren't sure where to start? This session is for you.

    You'll learn:

    - How to find a contest that's age and skill-appropriate

    - What to expect and how to prepare for your first contest

    - How to do the job once you earn the title of rodeo queen - Where to turn to develop your skills throughout your journey

    Bios: Macyn McCullough has held all four of the state-level Idaho titles, starting as a young girl and a young woman. Alexis Bennett is also a coach and former rodeo queen.

    Register here

  • Picture Perfect

    Saturday, February 6, 2027, 11 AM CT

    Rodeo queens are expected to look presentable in every photo they take, which is why photogenics is a judged category.

    In this session, you'll learn:

    - How to select an appropriate outfit, jewelry, and colors for a competition headshot

    - Why competition headshots are so important when entering a pageant, and the importance of looking like yourself in your headshot

    - How to scan from "hat to buckle" to make sure everything is perfect before any headshots are taken

    Bio: Mara and Noah, photographers and owners of Art of Aperture, one of the leading rodeo queen photography groups

    Register Here

The Academy

Project Pageantry Academy is built for the girl who works hard, lives far, can't always be in the right room at the right time, or is simply eager to soak up all of the rodeo queen knowledge she can get her hands on.

What you'll learn:

Topics will go far beyond public speaking, with every session building a more complete competitor, including:

  • All aspects of rodeo events and rules, from people who actually do it

  • How to make your rodeo, club, or association proud when you speak with the media

  • How to take great photos — for photogenics or social media

  • Horsemanship skills for every level of competition

  • Animal science and veterinarian knowledge galore

  • And more…

Who you'll learn from

Every call features guests who are experts — as professionals and hobbyists — not just coaches who talk about it, including:

  • Veterinarians

  • Rodeo athletes

  • Past and current queens whom you aspire to be like

  • Media personnel

  • And more…

What You Get

Learn all year from wherever you are!

Individual Sessions

For the young lady who wants to join topics she’s interested in and supplement the coaching she’s already receiving.

Try a topic that matters to you right now. No commitment. Each online clinic includes:

✓Access to live call

✓Full session recording sent to your email

✓Live Q&A access

join our email for new sessions announcements

2027 Season

12 monthly clinics included, with two sessions free compared to per-call pricing.

✓Everything included with individual registration

✓Automatically registered for all 12 of the 2027 monthly sessions

✓Full session recordings sent to your email

✓Two sessions free compared to per-session

Join the membership

For the young lady who wants to improve her skills all year or is DIYing her performance and wants to learn from experts across every category of competition.